Delivering the joy of play to children and families responsibly, to preserve future generations of fun.
Learn moreTo that end we are:
Traditionally the toy industry has used plastic in manufacturing due to its safety, durability and ability to conform to moulds and shapes. Through Playsponsible, we are focusing on opportunities to create more sustainable options within our product lifecycle to reduce impact on the planet.
We are continuously exploring opportunities to reduce the use of virgin materials in toys through innovative methods or by incorporating recycled or responsibly-sourced content. Our goal is to maintain the best play experience while also finding ways to reduce our impact on the environment.
Packaging is part of the entire unboxing experience of our toys and games. We have made a commitment to a 50% reduction in the use of plastic in packaging in 2025 and are actively looking for approaches to reduce packaging and use single-use plastic alternatives. Our innovative engineers and designers are also coming up with ideas to integrate toy and game packaging into the play experience to extend the use and maximize the fun.
Toys often spend a long time in your home – sometimes being handed down to a sibling or stored for the next generation. But, someday you might want to clear out your much-loved toys. We partner with international recycling leader TerraCycle in the US to give you the chance to recycle your once-cherished toys and games*. Both packaging and toys can be sent through to TerraCycle to be recycled into other products from benches to playground equipment.
Recycle with Terracycle*excludes Kinetic Sand and Orbeez.
Mindful Classics is a beautifully designed games collection, including timeless favorites from Chess & Checkers to Dominos, that are made with FSC certified wood and paper, bamboo and recycled plastic, and all in plastic-free packaging.
Jumbling Tower Chess & Checkers Double-Six Dominoes Four in a RowOur first line of sustainably soft friends is sourced from 100% recycled materials. Each friend is crafted with luxe, ultra-soft recycled plush and fill and packaged in sustainable materials. It’s our gift to future generations of cuddlers.
Learn moreWe offer free packaging and product recycling with TerraCycle. Simply download a free shipping label to ship your Spin Master toys, games, and packaging to TerraCycle, and we’ll recycle them. *only available in the United States.
Create a TerraCycle account and join this program. Then reuse any box you have to start collecting your Spin Master toys, games, and packaging.
When your box is full, sign in to your TerraCycle account to download and print a prepaid shipping label.
Seal your box, affix the prepaid shipping label, and send it to us to be recycled.
Click here to learn more about Spin Master Free Recycling Program with TerraCycle.